Q: Tell us about Beauty Pitch™ and what it brings to the beauty industry?
A: The Professional Beauty Association (PBA) and our partners, Cosmoprof North America (CPNA) came together wanting to help beauty entrepreneurs take their company to the next level. Beauty Pitch™ is a one-of-a-kind beauty competition that gives these beauty companies the opportunity to not only get their product or idea in front of investors, but to “pitch” their product to an esteemed panel of judges at the live Beauty Pitch™ event on Saturday, July 23, 2016.
- Joe Mastalia
President of DePasquale Salon Systems (DSS)
1. Is technology specifically mobile apps and customer management software changing the business at the salon level?
Technology with regards to management software is assisting the salons to measure their results. The successful salons are utilizing these reports to address areas that need improvement. With regards to mobile apps, I don’t think they are as important to salon professionals as much as they are to individuals who use them from their cell phones.
Beauty is a chore…but not anymore. CND(Creative Nail Design) has transformed the nail care industry with the revolutionary launch of Shellac. Released at the 2010 Cosmoprof North America, the long-lasting power polish has rocketed into salons around the globe. Shellac is different from soakable gels because it is easy to remove. Better yet, it has zero dry time, and lasts up to 14 days with a mirror finish shine. Perfect for vacations, holidays and weddings, Shellac is strong enough to hold up through any thing.
So, what now? CPNA Newsflash asked co-founder, Jan Arnold of CND about the future of the groundbreaking product, the significant impact it has had on the professional beauty industry, and the way consumers do their nails.