2012 proved to be a landmark year for nail polish and nail design. 2013 will be no different. CPNA nail expert Krystal Emery of Polish Galore shares with us the trends that consumers will be flocking to buy in the new year.
Move over lipstick, the newest accessory for women is nail polish and for 2013 the word is “texture.” From chunky glitter to holographic foils, sandy finishes to 3D appliqués, it’s all about eye-catching surfaces.
Last year, we started to see the texture craze creep in with Ciaté, the brand created by Charlotte Knight. Ciate’s caviar and velvet manicures took nail art to the next level using microbeads and crushed velvet powder to accentuate the nail. This year, Ciaté is adding its Sequined Manicure Kit™ and Very Colourfoil Manicure™ manicures to the mix. Now you can create a complete look using a sequined glitter or foil paper to add instant glitz and texture to the nail. Both sets are available at Sephora stores and online for $19.00.
Former Discover Beauty brand Nails Inc recently came out with a leather effect polish called Noho. This matte black shrinks upon itself while drying to resemble the look of leather. The polish is part of their Bling It On: Rebel kit which also includes Swarovski elements in flat back gemstones and tiny skulls. The kit is available at Sephora stores and online for $25.00.
New this year is the introduction of “sand” texture to nails. OPI released its first in a series of “Liquid Sand” polishes in January, which leave
s a gritty-to-the-touch effect once dried. The first four included a glitter pink polish with tiny holographic stars. OPI plans to release more Liquid Sand polishes throughout the year with different collections. Liquid Sand polishes are available for $9 per bottle.
The China Glaze Texture collection launching in May looks and applies like a crème but dries as a 3D texture right before your eyes. All six colors are perfectly created for the neon summer scene with hot pink, bright raspberry, fabulous coral, radiant orange, lime green and brilliant blue. This six-piece set will be available for $7.50 per bottle.
The Zoya PixieDust collection coming out this spring captivates a magical sparkle and sugary finish like no other. This collection features a dark black, a sparkling red, a nude, a light green, a periwinkle blue and a light grey. The six-piece set will be available for $9 per bottle.
Even drugstore brands are on board with the sand texture. JulieG by Jesse’s Girl will also release its own twist on the trend with a limited edition collection called Frosted Gum Drops. This six-piece set will be available for $3.99 per bottle in Rite Aid stores and on the Jesse’s Girl website around late April.
In order to achieve the ultimate gritty look with all these new sand texture polishes, the key is to apply thin, even strokes and allow extra drying time between coats.
Not feeling the grit? Try adding a layer (or two, if it needs it!) of clear top coat to even out the texture and provide high shine as the sand texture dries matte.
For those who want to DIY-it, look no further than your local craft store. Microbeads, flocking powder, glitter and sand are all you need to recreate any of the above looks. Just lightly sprinkle the product on freshly polished nails for a quick way to be in on the texture craze without making a full bottle commitment.